The Mobile Giving Foundation Canada (MGFC) was founded in 2009 to create a “mobile giving channel” that empowers non-profit organizations and donors. MGFC provides the organizational layer, operational guidelines and technical infrastructure for registered charities and donors to use the incredible power and convenience of mobile technology. The mobile giving channel gives Canadians a simple and immediate way to respond to appeals from worthy causes and have their donation charged to their wireless phone bill. 100 per cent of the donation is then remitted to the designated charity. Mobile giving campaigns are supported by Bell, Fido, Koodo, Rogers, Solo, TELUS, Videotron, Virgin Mobile and WIND Mobile. For further information, please refer to the MGFC Web site at www.mobilegiving.ca.